Many businesses encounter difficulty with content localization. Some are torn between going local, communicating in a region’s native language, and having a local flavour in all communications. For many years, content localization has been overlooked owing to its high cost, increased staffing requirements, and inability to produce a clear ROI on the localization cost. However, […]
Want to increase conversion rates by 70 per cent? Then e-commerce localization is an absolute must!